Bario Neal

The challenge

Bario Neal's online and in-store sales lived in completely separate systems. The same customer appeared as multiple records across WooCommerce, Brightpearl, and Square POS, making loyalty tracking and personalized service impossible.

What we built

• Customer sync across WooCommerce, Brightpearl, and Square POS with email-as-unique-key deduplication
• Real-time order sync from both online and in-store channels into a single OMS
• Bidirectional inventory sync ensuring in-store and online availability always reflects reality

The outcome

• Single unified customer record across all channels
• Staff can see complete purchase history regardless of channel at point of sale
• Inventory accuracy improved across online and physical locations