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Social MediaMarketing
APIWORX
platform stack
Facebook Graph API Integration with APIWORX
Integrate Facebook Graph API for page management, ad campaigns, and audience sync.
400+ connected systems· Real-time webhooks· SOC 2-aligned
SOC 2 Type II in progress· Encrypted in transit & at rest· OAuth 2.0· GDPR-ready
Schema
Objects we sync with Facebook Graph API
The data APIWORX moves into and out of Facebook Graph API on every managed integration.
| Object | Direction | Frequency | Notes |
|---|---|---|---|
| Orders | Both | Real-time webhook | Includes line items, taxes, discounts, and shipping address. |
| Inventory | Both | Hourly poll | Location-level quantities reconciled against source-of-truth. |
| Customers | Both | Real-time webhook | Email, billing/shipping, tax-exempt flag, and tags. |
| Products & Pricing | Both | Daily batch | SKU master, variant attributes, and price-list overrides. |
| Fulfillment & Tracking | Both | Real-time webhook | Carrier, tracking number, and per-line fulfillment status. |
| Returns & Refunds | Both | Real-time webhook | Refund, restock, and reason-code mapping preserved end-to-end. |
| Financials & Settlements | In | Daily batch | Payouts, fees, and reserves reconciled to GL. |
Failure modes
What usually breaks in Facebook Graph API integrations
Real failure modes APIWORX sees in production and how the managed service handles them.
Webhook drops during peak traffic
Source platforms drop a small but non-zero share of webhooks under load. APIWORX backs every event stream with reconciliation polling so nothing is silently lost.
Schema changes break field mappings
Vendors ship API changes without notice. APIWORX monitors for shape drift and updates mappings before downstream systems break.
Auth token expiry during off-hours
OAuth refresh failures usually surface as silent sync stalls. APIWORX alerts on token expiry and re-auths automatically wherever possible.
How it works
From requirements to a managed integration
We Design the Integration
APIWORX recommends the integration architecture, mappings and implementation approach.
We Build, Monitor & Support It
APIWORX implements the integration and provides ongoing monitoring and support as applicable.
Outcomes
What you gain
Operational and financial impact when Facebook Graph API is wired into your business systems.
↓ 80%
Manual data entry
On-time, compliant EDI without a dedicated EDI team
↑ 3×
Faster reconciliation
Fewer retailer chargebacks from late or invalid documents
↑ 99.9%
Data accuracy
Faster trading-partner onboarding through Facebook Graph API
One pane of glass for inbound POs, outbound ASNs, and invoices
Flows
Facebook Graph API integration flows
Ready-to-deploy data flows pairing this platform with the rest of your stack.
NetSuite → Facebook Graph API
Connect NetSuite and Facebook Graph API to sync customer segments, purchase data, and campaign triggers automatically.
ContactsSage Intacct → Facebook Graph API
Connect Sage Intacct and Facebook Graph API to sync customer segments, purchase data, and campaign triggers automatically.
ContactsSage X3 → Facebook Graph API
Connect Sage X3 and Facebook Graph API to sync customer segments, purchase data, and campaign triggers automatically.
ContactsSage SDMO → Facebook Graph API
Connect Sage SDMO and Facebook Graph API to sync customer segments, purchase data, and campaign triggers automatically.
ContactsQuickBooks Online → Facebook Graph API
Connect QuickBooks Online and Facebook Graph API to sync customer segments, purchase data, and campaign triggers automatically.
ContactsXero → Facebook Graph API
Connect Xero and Facebook Graph API to sync customer segments, purchase data, and campaign triggers automatically.
ContactsMicrosoft Business Central → Facebook Graph API
Connect Microsoft Business Central and Facebook Graph API to sync customer segments, purchase data, and campaign triggers automatically.
ContactsSAP Business One → Facebook Graph API
Connect SAP Business One and Facebook Graph API to sync customer segments, purchase data, and campaign triggers automatically.
ContactsCETEC ERP → Facebook Graph API
Connect CETEC ERP and Facebook Graph API to sync customer segments, purchase data, and campaign triggers automatically.
ContactsDual Entry → Facebook Graph API
Connect Dual Entry and Facebook Graph API to sync customer segments, purchase data, and campaign triggers automatically.
ContactsDual Entry + Float → Facebook Graph API
Connect Dual Entry + Float and Facebook Graph API to sync customer segments, purchase data, and campaign triggers automatically.
ContactsDual Entry + PayWay → Facebook Graph API
Connect Dual Entry + PayWay and Facebook Graph API to sync customer segments, purchase data, and campaign triggers automatically.
ContactsOverview
What Facebook Graph API Does
Facebook Graph API integration connects your marketing and commerce systems with Facebook's platform for advertising and engagement.
Common data objects synced
Transactions
Purchase Orders (850)Invoices (810)
Logistics
Advance Ship Notices (856)Inventory Advice (846)
Other
PO Acknowledgments (855)Functional Acknowledgments (997)
Workflows
Typical Facebook Graph API workflows
Step-by-step automations APIWORX runs between this platform and the rest of your stack.
-
01
Inbound PO ingestion via Facebook Graph API
Ingest 850 purchase orders from Facebook Graph API trading partners into your ERP as sales orders with retailer-specific compliance.
-
02
ASN generation to Facebook Graph API
Generate compliant 856 advance ship notices from your WMS or 3PL and transmit through Facebook Graph API on time.
-
03
Invoice (810) automation
Send 810 invoices to Facebook Graph API trading partners directly from ERP shipment data with the right pricing and allowances.
-
04
Inventory advice (846) feeds
Publish 846 inventory feeds to retailers via Facebook Graph API on the cadence each program requires.
-
05
Compliance monitoring + chargeback prevention
Track 997 acknowledgments and surface document errors before they turn into retailer chargebacks.
Capabilities
Integration capabilities
Every APIWORX connector ships with the same enterprise-grade integration foundation.
Real-time data synchronization
Bi-directional data flow
Custom field mapping
Automated error handling
Comprehensive audit trails
Scalable architecture
Related
More ways to connect Facebook Graph API
ERP integrationConnect NetSuite, SAP, Acumatica, Sage and Business Central.Ecommerce integrationStorefronts, marketplaces, ERP, WMS and 3PL on one platform.NetSuite ecommerce integrationShopify, Amazon, Walmart and 50+ channels into NetSuite.B2B integrationTrading partners, suppliers and customers — EDI, API and AS2.EDI integrationRetailer and supplier EDI translated into clean ERP orders.EDI softwareManaged EDI you do not have to host, monitor or migrate.
Often paired with
Commonly connected systems
Platforms customers integrate alongside Facebook Graph API.
Facebook Graph API integration FAQ
Your integration plan
Get My Integration Plan
Tell us what systems you need connected. We’ll recommend the architecture, implementation approach, timeline and estimated price range.
Connect Facebook Graph API with your stack
APIWORX integrates Facebook Graph API with your ERP, ecommerce, and operational systems as a managed service. Live in days, not months.